Fine-Tuning: definition and business example
Further training a model on your own examples so it adopts a specific style or format by default.
Further training a model on your own examples so it adopts a specific style or format by default.
A large support team trains a model on 5,000 approved replies so drafts match house style without a long prompt.
In practice
Rarely worth it for a small business. A well-written context block and a script library achieve most of the benefit at a fraction of the cost and effort.
We research, test and document AI workflows with small businesses across Kenya and the wider continent. Everything we publish is written to be used the same day you read it — scripts, checklists and systems, not theory.
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A practical guide to AI prompt engineering for business
How to write instructions that produce consistent, on-brand output — and how to test them like any other business asset.
Prompt Engineering: definition and business example
Writing instructions for an AI model clearly enough that the output is consistent and usable without heavy editing.